Nike Vancouver Trip Part 3: The Apparel

The last thing we got to see during our time in Vancouver was the Spring 2010 training apparel line. It was presented by Keryn Francisco, the Women's Global Training Apparel Design Director, who I interviewed in my series on women designers at Nike. It was great to see her, and she was definitely on top of her game. Here's how the line plays out:

The compression layer prevents your muscles from moving too much, helping to prevent that dreaded lactic acid build up in your muscles.


The hyper cool layers have carefully placed mesh and no bothersome seams.

The fitted tees and long-sleeve tees are all dry fit to wick away sweat, and extra long in case you're wearing them with fitted shorts or pants.

According to Keryn, the apparel line is built by first listening to female athletes. Nike also did their own research on exactly where women sweat the most, and the new line reflects this with added mesh areas, like down the back on the shirt below.

The line also includes a lot of layering options, including 2.5, 5 and 7 inch compression shorts:


As well as some good baggy overshorts for those of us who don't like to walk around in fitteds!

The bra, while looking classic Nike, has been adjusted to come up a bit higher after athletes complained about having to hike up some of the older ones to stay decent during workouts.

Here are the Winter Olympic hopefuls who gave Nike some recent feedback on more of their upcoming apparel... The Spring line is due out 1/1/10.


And here's Fee, working hard on the job!


Thanks for the pics, Fee! Thanks for the trip, Nike.